Sodexo - Circuit of the Americas
A venue spanning 1,500 acres and hosting world-class racing, concerts, and more demands a smart, adaptable concession plan—and Ikoniq delivered.
Sodexo partnered with us to create a comprehensive, large-scale portable solution for Circuit of the Americas. Drawing inspiration from the venue’s architecture and the sleek, global Formula One aesthetic, we designed and manufactured over 90 portable carts and multiple pre-fabricated buildings. These units seamlessly integrate with the venue’s dynamic layout, offering flexibility and efficiency for events of all sizes.
Portable solutions provide unmatched versatility.
The modular carts and kiosks are equipped with an innovative axle system, allowing them to navigate various terrains—including grass, clay, and concrete—with ease. This adaptability ensures optimal placement for concessions, catering to diverse crowd needs across the expansive venue.
The prefab buildings serve as signature destination points within the facility, enhancing the guest experience and increasing operational efficiency. Unified by branded signage, the carts and kiosks reflect a cohesive design, delivering a premium and consistent look that complements the venue’s cutting-edge style.
From racing enthusiasts to concertgoers, our concession solutions elevate the guest experience at Circuit of the Americas. Our forward-thinking designs and adaptive systems ensure every event runs smoothly, keeping crowds satisfied and operators ready for anything.
